As a business-owner, manager or self-employed grafter, one thing you need to do is use this time wisely. Of course, you will have other priorities on-going in your life, especially if you have children or are living with a key-worker, but if you’re not going into work everyday and have more time on your hands than usual, put it to good use.
Here are 5 marketing tips of what you can be doing during the downtime.
Panic stations – Google has released a new algorithm update!
Well, let me enlighten you early doors. If you’ve got good quality content on your site, you needn’t worry.
If you know your content’s a bit rushed, ropey in places and generally not up to scratch, you’ll probably want to get it updated and improved. If you’ve actively tried to out-Google Google, then maybe it’s about time to change tact.
People are fed up of shady sales tactics. What customers now want is value and transparency. Content marketing generates over three times as many leads as the pushy, promotional advertising messages and costs 62% less.
Here’s why your business should be using content marketing - plus the 6 key benefits.
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